Workshop: Media Interview Coaching



Presenter: Nan Tolbert
Saturday, May 20
10:00 am – 12:30 pm and 1:30 pm – 5:00 pm
1 Day Course
6 CAPP Points 


= additional fees and/or separate registration required.  In order to ensure maximum benefit for all participants, the workshop is limited to 30 people.

With today's unpredictable environment, you can never be too prepared for a crisis.  For the parking industry, solid communication skills are your key to success. Leverage this media training to practice with an award winning executive coach to strengthen your communication skills. Throughout the interactive session, you’ll discuss current examples that are applicable to the parking industry and learn practical techniques and strategies to elevate your communication skills. You will walk away with confidence and the messages you need to be your own spokesperson.
Course Objectives
 
Key takeaways include how to:
  •         Prepare for critical media interviews
  •         Respond to challenging questions with poise and confidence
  •         Craft clear and concise messages on any parking issue
  •         Leverage solid delivery skills to maximize communication
  •         Control high-stake media interviews
  •         Avoid falling into the traps reporters use
  •         Apply media training tactics to everyday communication opportunities
View the detailed agenda.
 
Presenter
Nan Tolbert brings to each training session more than 20 years of experience coaching and training corporate executives in presentation and public speaking, media interviews and crisis communication.  She also specializes in one-on-one executive coaching. 

Tolbert’s clear understanding of the power of presentation and delivery – and use of techniques that help clients achieve rapid improvement - has helped her become one of The Communication Center’s most highly requested executive ?communication coaches.

 Tolbert’s coaching expertise has led to consistent work with top executives at high-profile organizations such as Marriott, USO, National Institutes of Health, U.S. Food & Drug Administration, U.S. Chamber of Commerce, American Hospital Association, Sands Capital Management, and the Investment Company Institute.

Tolbert began her career almost 30 years ago as a television news reporter for a southern CBS affiliate. Later she moved to the corporate world, where she was the Training Director and Vice President of Communications for a national franchise company in Dallas, Texas. While there, she worked on presentation development as well as media inquiries.
 
Over the course of her career, her work and her words have appeared in The New York Times, Entrepreneur, CBS Sunday Morning, Money, The Washington Post, and CNN.  

 

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